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18th November, 2026

NexGen Retail Summit
Amsterdam 2026

Retail is rapidly shifting toward autonomous, AI-driven systems that are reshaping how products are managed, delivered, and discovered. With over 80% of retailers investing in AI transformation and global e-commerce projected to surpass $8 trillion by 2027, enterprises are under pressure to modernize operations, improve efficiency, and unlock new revenue streams through intelligence-led commerce.

The NexGen Retail Summit brings together Europe’s leading retail, technology, and infrastructure leaders to explore how AI is transforming the entire commerce ecosystem from supply chain to payments and retail media.

18th November, 2026

09:00 HRS CET onwards

30+ Global Industry Leaders

Amsterdam, Netherlands

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EVENT

Defining the Next Era of Intelligent Commerce

About The Event

The NexGen Retail Summit is a high-impact summit focused on how AI, automation, and data intelligence are redefining modern retail operations.

 

With retailers losing an estimated $1.1 trillion annually due to supply chain inefficiencies and leading enterprises achieving up to 30% cost reduction through AI-driven forecasting, the urgency for transformation is accelerating across Europe.

This summit explores how retail is evolving across key areas:

  • Agentic and autonomous commerce systems redefining product ownership and shopper interaction
  • AI-powered supply chain transformation from predictive forecasting to fully autonomous replenishment
  • Payments and checkout as real-time decision systems balancing fraud prevention with conversion
  • Retail media as a major revenue engine turning first-party data into a profit centre
  • AI-driven product discovery and shifting consumer behaviour in 2026
  • Demand forecasting and category AI tackling Europe’s €30 billion overstocking problem
  • Unified commerce and in-store experience bridging the gap between omnichannel ambition and operational reality
  • CX and hyper-personalisation rethinking loyalty in a market where consumers feel surveilled not understood
  • Sustainability and EU regulation including PPWR, AI Act and DSA shaping what gets built, blocked and watched

Across two days, leaders will examine how retail is moving from fragmented operations to fully connected, intelligent ecosystems — and confront the hard questions about what is actually working versus what remains industry hype.

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Attend

Retail is entering a new phase where intelligence drives every decision. At this summit you will

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Discover how payments are becoming a critical layer for fraud, risk, and conversion optimization

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Understand how over 80% of retailers are adopting AI to transform operations

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Explore how AI is reducing supply chain inefficiencies by up to 30%         

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Learn how agentic AI is reshaping product ownership and commerce control

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Examine the growing impact of retail media, projected to exceed $100B globally

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Gain insights into evolving consumer discovery behavior in AI-first environments

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Connect with senior leaders shaping the future of European retail

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Engage in strategic debates on Real transformation versus industry hype

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Explore how AI is tackling Europe’s €30B overstocking challenge               

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Evaluate unified commerce maturity against real retail benchmarks               

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Understand the future of loyalty as participation drops to 31%               

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Navigate PPWR, AI Act & DSA compliance before enforcement intensifies

why attend

Why Attend ?

Features

Who Should Attend?

This summit is designed for senior leaders driving retail and commerce transformation, including:

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Chief Digital Officers

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Chief Technology Officers

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Chief Product Officers

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Heads of Retail Strategy and Transformation

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Supply Chain and Operations Leaders

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Payments and Fraud Risk Executives

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Retail Media and Monetization Leaders

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Omnichannel & Store Operations Leaders

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E-commerce and Marketplace Heads

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Data and AI Strategy Leaders

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Enterprise Architects

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Consulting and Advisory Leaders

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Sustainability & ESG Leaders

Speakers

Meet our Industry Leaders

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Ekaterina Golovanova

Digital, E-Commerce & Growth Director

L’oreal

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Lyuba Traub

Vice President, Merchandising

Babylist

nataliya

Natalia Jablonka

Head of E-Commerce

O'Neill

felix

Felix Lutter

Head of Grocery and Gift Cards

Just Eat Takeaway.com

danial

Daniel Gebler

CTO

Picnic Technologies

dord

Dordzhi Egorov

Head of Financial Control

Just Eat Takeaway.com

marjana

Marjana Shammi

Global Product Engineering Manager

IKEA

Schedule

Event Schedule

Tuesday 18 November 2026

08:30-09:00
Registration & Networking Breakfast
09:00-09:10
Opening Remarks
09:10-09:30
Agentic Commerce
Agentic Commerce: The Retailer Who Owns Product Data Wins

09:35-09:55
Agentic Commerce
Autonomous Commerce: When the Agent Becomes the Shopper

10:00-10:45
Agentic Commerce
Agentic Commerce in Europe — Biggest Opportunity or Fastest Route to Becoming Invisible?

Controversy: 'BCG says retailers risk becoming background utilities.

European retailers have 36 months. Which is it?'

10:45-11:15
Morning Networking Break
11:15-11:35
Supply Chain
AI-Powered Supply Chain Transformation: Rewiring the Retail Engine End to End

11:40-12:00
Supply Chain
AI-Powered Supply Chain Part 2: From Predictive to Fully Autonomous Replenishment

12:05 12:50
Supply Chain
Is Supply Chain AI Actually Delivering — or Is It the Most Expensive Spreadsheet Upgrade in Retail?

Controversy: 'European retailers still carry 10% overstock. Vendors

claim 90% accuracy. Who is lying?’

12:50-13:50
Networking Lunch & Solution Showcase
13:50-14:10
Payments & Checkout
Payments & Checkout: The Most Measurable Moment in the Customer Journey

14:15-14:35
Payments & Checkout
iDeal, SEPA Instant & the Fraud-CX Tradeoff: What European Retailers Are Actually Choosing

14:40-15:10
Payments & Checkout
Payments, Checkout & Fraud — Who Really Controls the European Transaction?

Controversy: 'BNPL is either the most consumer-friendly innovation
or a regulatory timebomb. Three things are about to break at

checkout and nobody is tracking them.'

15:10-15:50
Afternoon Networking Break
15:50:16:10
Retail Media
Retail Media & Data Monetisation: Turning First-Party Data Into a Profit Centre

16:15-16:35
Retail Media & Discovery
Discovery: How Shoppers Are Actually Finding Products in 2026

16:40-16:55
Closing Remarks — Day 1
18:30
Evening Reception — Canal-Side Venue, Amsterdam

Wednesday 19 November 2026

08:30-09:00
Registration & Networking Breakfast
09:00-09:10
OPENING REMARKS
09:10-09:30
Forecasting & Category AI
Demand Forecasting & Category AI: What the Numbers Actually Show

09:35-09:55
Forecasting & Overstocking
Overstocking: The €30B Problem That AI Was Supposed to Solve

10:00-10:45
Forecasting & Overstocking
Overstocking, Forecasting & In-Store Ops — Is Technology Solving the Problem or Adding to It?

Controversy: 'Every platform vendor claims 90% accuracy. Every
retailer CFO is still writing down markdowns. Somebody is not

telling the truth.'

10:45-11:15
Morning Networking Break
11:15-11:35
Omnichannel
Omnichannel: Unifying Online & In-Store Into One Seamless Experience

11:40-12:00
In-Store Tech
Which Tools Are Most Popular for Building a Great In-Store Experience

12:05 12:50
Omnichannel & In-Store
Unified Commerce vs Reality — Why Most Omnichannel Transformations Fail to Deliver
Controversy: 'Only 17% of retailers rate their unified commerce as
mature. Most omnichannel projects are expensive re-platforming
with no measurable CX lift. Who is actually doing this right?'
12:50-13:50
Networking Lunch & Solution Showcase
13:50-14:10
CX & Personalisation
CX & Hyper-Personalisation: From Surveillance to Genuine Understanding

14:15-15:00
CX & Personalisation
Personalisation Promised Loyalty — So Why Do Consumers Feel Surveilled?

Controversy: '74% of consumers will switch brands over price

alone. Only 31% joined a loyalty programme in 2025. Is hyper-
personalisation a broken promise or a misapplied technology?'

15:00-15:25
Afternoon Networking Break
15:25:15:45
Sustainability & Governance
Sustainability & AI as Twin Mandates Under Dutch & EU Regulation

15:50-16:10
Regulatory / Institutional
Institutional Keynote: The EU Retail Regulation Landscape — PPWR, AI Act & DSA in 2026

16:15-17:00
Governance & Institutional
Regulators & Retailers in the Same Room: What Gets Built, Blocked & Watched

Controversy: 'Retailers deploy AI at a pace the EU AI Act was never
designed for. When an algorithm causes harm — nobody has

agreed who pays. This panel will find out.'

17:00-17:15
Closing Remarks
18:00
Farewell Drinks
Speakers
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Decision Makers
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Sessions
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Sponsors
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Focus

Industry Focus

Key Industries Driving The Future of Commerce and Technology

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Retail and E-commerce

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Luxury and Fashion

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Grocery and FMCG

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Marketplaces and Platforms

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FinTech and Payments

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Supply Chain and Logistics

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Cloud and AI Platforms

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Consulting and Strategy

Current Sponsors

Themes

Core Themes

Agentic and Autonomous Commerce

AI Supply Chain Transformation

Payments and Checkout Evolution

Retail Media and Data Monetisation

Demand Forecasting, Overstocking & Category AI

Unified Commerce, Omnichannel & In-Store Experience

CX, Hyper-Personalisation & Loyalty

Sustainability, AI Governance & EU Regulation

Packages

Registration Packages

Our Participants

Speaking?

Interested in Speaking?

Interested in
Speaking

Join the NexGen Retail Summit as a speaker and share your expertise in shaping the future of intelligent commerce systems. Contribute to high-level discussions, engage with senior leaders, and position yourself as a thought leader in retail transformation and AI-driven innovation.

Position your brand at the center of Europe’s retail transformation ecosystem.

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Expand Professional Network

Connect with retail executives, digital leaders, and infrastructure decision-makers

12

Showcase Your Expertise

Demonstrate innovation across AI, supply chain, payments, and commerce infrastructure

15

Elevate Brand Presence

Gain visibility among enterprise retailers and global commerce platforms.

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Gain Market Insights

Access insights into AI adoption, retail modernization, and autonomous commerce trends.

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1-on-1 Meetings

Secure exclusive one-on-one meetings with senior retail and technology decision-makers to present tailored solutions, explore strategic partnerships, and unlock high-value business opportunities in a focused, private setting.

Connect directly with leaders shaping the future of retail transformation and turn conversations into real business impact

Request your 1-on-1 meeting now and position your brand at the center of retail innovation.

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Roundtable Discussions

With our Roundtable Discussion Sponsorship, you gain exclusive access to senior retail leaders, AI executives, and transformation heads. Lead focused discussions on agentic commerce, AI-driven supply chains, forecasting and inventory optimisation, unified commerce transformation, payments innovation, AI-driven personalisation, loyalty strategy, sustainability compliance, and retail media growth.

Showcase your solutions in a high-trust environment, build strategic relationships, and position your brand at the center of Europe’s retail transformation agenda. Accelerate business growth through targeted, high-impact engagement.

Contact us for Roundtable Discussion Sponsorship now, and make every discussion count!

Highlights

EVENT HIGHLIGHTS

Past Sponsors

Venue

Venue & Map?

Venue

Mövenpick Hotel Amsterdam City Centre

Address :

Mövenpick Hotel Amsterdam City Centre is Piet Heinkade 11, 1019 BR Amsterdam, Netherlands

Ph No. :

+442896230055

Email :

xandria@techtrekevent.com

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